Sfera

This UX/UI project aimed to reduce Sfera’s return rates caused by incorrect size selection. Through user research, including user interviews and competitor analysis, key pain points were identified, such as inconsistent sizing and lack of clear guidance. To address this, an improved Size Guide and an interactive Size Assistant were designed, helping users find the right fit based on their measurements and preferences. These solutions enhanced user confidence, streamlined the shopping experience, and contributed to reducing returns.